LUNA, the Indonesian embedded fintech and vertical SaaS platform, is making waves in the retail industry as it announces the successful completion of its latest funding round led by TNB Aura‘s TNBA Scout initiative, with participation from Seedstars and existing investors 1982 Ventures, Century Oak Capital, and Prasetia Dwidharma.
Launched in late 2019, LUNA has emerged as a game-changer for Indonesian retailers and MSMEs, offering a comprehensive suite of solutions to streamline their operations. The platform covers over 70 cities in Indonesia and boasts impressive growth, with a 20% month-on-month increase and more than 7,000 active merchants onboarded to date.
LUNA’s offerings encompass a wide array of services, including Luna POS, a mobile point-of-sale system with integrated enterprise resource planning (ERP) and accounting capabilities, Luna One for QRIS, debit, and credit card payment processing, Luna Capital for MSME financing, and Luna Mart for digital supply chain solutions.
Furthermore, LUNA provides legal support, company registration, patenting, social media management, advertising, HR management, loyalty programs, and customer relationship management tools.
Led by a team of seasoned retail entrepreneurs, including Abdullah Lewis (CEO), Patricco Baron (CTO), and Irianto Siah (COO), LUNA aims to digitize Indonesian MSMEs and retailers, who often struggle with outdated legacy systems or manual processes.
Abdullah Lewis, CEO of LUNA, emphasized the significance of the platform, saying, “LUNA is the all-in-one system for retail owners to scale their business and provide enhanced customer experiences.”
Scott Krivokopich, Founding Managing Partner of 1982 Ventures, echoed this sentiment, highlighting the platform’s ability to help businesses manage operations more effectively and increase revenue.
He added, “Banks, lenders, and network operators choose LUNA when they want a strong partner to improve their services.”
With the recent funding secured, LUNA plans to further strengthen its team across all functions, expand its presence to new cities in Indonesia, and invest in platform development. The company aims to become the go-to SaaS platform for retail merchants, offering a comprehensive solution to operate and grow their businesses efficiently.
LUNA’s success story continues to showcase the enormous potential of vertical SaaS platforms in the Indonesian retail industry, demonstrating how innovation can empower small and medium-sized businesses to thrive in a competitive market.